SEO audit · WordPress · Google · Enquiries
Request an SEO audit and find out what’s holding your website back
If your website doesn’t appear on Google, isn’t generating enquiries or you don’t know why competitors are ahead, I will review your case and help identify the issues limiting your visibility, structure and lead generation.
I analyse your site from SEO, technical, commercial and conversion perspectives so you know what to fix first.
Clear diagnosis
You don’t need to change things at random. You need to know what’s failing.
Your website can look fine and still not work
Many sites look good, but aren’t set up to compete on Google. Services may be poorly organised, important pages may be missing, the copy might not match real search intent, or technical errors could be limiting rankings.
An SEO audit stops guesswork and lets you make informed decisions.
The goal isn’t just to find errors
The goal is to identify the actions likely to have the greatest impact: improve structure, create new pages, optimise content, fix technical issues, work on local SEO or rethink conversion.
Not every website needs the same things. That’s why I assess the starting point before recommending anything.
What’s included in the review
What I analyse in your SEO audit
Technical SEO
I check indexing, crawling, canonicals, robots.txt, sitemaps, technical errors, speed, Core Web Vitals, HTML structure and possible blocks.
Website architecture
I assess whether your services have clear pages, whether the structure helps Google and whether users can quickly find what they need.
Keywords and search intent
I check whether your site targets real customer searches or relies on generic copy that doesn’t connect with demand.
Content and copy
I evaluate whether your text explains the service clearly, answers questions, builds trust and encourages users to get in touch.
Local SEO
If you operate by city or area, I check whether your site is set up to capture local searches and compete in your region.
Conversion
I analyse calls to action, forms, phone numbers, visual hierarchy, trust signals, objections and frictions that may be reducing enquiries.
Warning signs
When it makes sense to request an SEO audit
Your website doesn’t appear for important searches
You search for your services on Google and see competitors, directories or less-specialised companies ranking above you.
You get visits, but almost no one enquires
You may be attracting poorly qualified traffic or the page might not explain your value proposition clearly.
Your site is built on WordPress but runs slowly
Plugins, large images, poorly optimised themes or misconfiguration can affect the user experience and SEO performance.
You don’t know which pages you should create
An audit can reveal services, searches, areas or content your site should target to attract useful traffic.
You’ve redesigned the site and nothing improved
A redesign without an SEO strategy can make the site prettier but just as invisible or even worse in the rankings.
You’re not sure what to prioritise
Before investing in ongoing SEO, content or a redesign, it’s best to know what’s having the biggest negative impact.
Process
How the SEO audit works
You send me your website
From the contact page, send me your URL and explain what you want to improve: visibility, enquiries, local SEO, speed or conversion.
I review the starting point
I analyse structure, content, technical SEO, WordPress, key pages, indexing signals and possible blocks.
I identify the main issues
I pinpoint what may be affecting your rankings, commercial clarity and the ability to turn visits into enquiries.
I prioritise actions
Not everything has the same importance. I’ll indicate which fixes will have the most impact first and what can wait.
We define the next step
If it makes sense to work together, I’ll propose a roadmap: a one-off optimisation, ongoing SEO, content work or an SEO-focused redesign.
No nonsense
A useful audit isn’t a huge list of errors. It’s a roadmap.
Some audits deliver dozens of technical data points but don’t explain what to do first or the business impact of each issue.
My approach is different: focus on what’s important, separate urgent from secondary tasks and translate the diagnosis into clear decisions.
After the audit you’ll know:
- Whether your site is ready to rank.
- Which errors affect your SEO the most.
- Which pages or content are missing.
- Whether your WordPress needs optimisation.
- Which actions you should prioritise.
- Whether it makes sense to invest in ongoing SEO.
Request an audit
Send me your website and I’ll check what’s holding back your SEO
Tell me what you’d like to improve: appear higher in Google, receive more enquiries, review local SEO, optimise WordPress or see if your site needs a redesign.
From the contact page you can send me your URL and briefly explain your case. With that context I can tell you what makes most sense to review first.
Request the review from the contact page
Send me your URL, the problem you’ve noticed and your objective. I’ll review your case and we’ll see if an SEO audit, a targeted optimisation or a more complete strategy is appropriate.
Frequently asked questions
Common questions before requesting an SEO audit
Is the SEO audit free?
This initial review is used to assess your case and identify the main improvement areas. If you need a full, documented SEO audit, I’ll specify the scope and investment before starting.
What do I need to send?
I only need your website URL and some context: what you’d like to improve, what problem you’ve noticed and whether you’re interested in SEO, redesign, local SEO, speed or conversion.
Is it suitable if my site is built on WordPress?
Yes. I work especially with WordPress sites, where there’s often room to improve structure, plugins, speed, content, technical SEO and conversion.
Will you tell me if I need a new website?
Yes, but only if it makes sense. Sometimes optimising the current site is enough; other times the structure is so limited that a rethink with an SEO focus is advisable.
Does the audit oblige me to hire afterwards?
No. The aim is to understand what’s happening and assess whether I can help. If there’s a good fit, I’ll propose the next steps. If not, I’ll tell you clearly.
Do you also review conversion?
Yes. SEO doesn’t end when a visitor arrives. I check whether the page explains your service well, builds trust and makes it easy for the user to get in touch.
Take the first step
Your website could be losing customers without you knowing
Send me your URL and we’ll check what’s holding back your visibility, SEO and enquiries.